The Secret to Strong Competitive Advantage: Tilt Towards Customer Experience

Time To Tilt Toward Customers We keep hearing about how companies have to be more customer-centric in the digital era. There’s no question that when customers can spread unhappiness with your company around the globe in minutes, you’ve got to …Continue Reading →

Customer Service Screw-ups by Ikea, Sleep Country & Canadian Tire

IKEA hasn't figured everything out

My credit card was burning this September, as I helped my daughter move into her first apartment. Sadly, it wasn’t just my credit card that got burned. Right when I think Canadian retailers are finally starting to care about customer service …Continue Reading →

Learn the Secret to Selling Online at Premium Prices

There are thousands of companies selling t-shirts online. I know this because I actually looked into doing it myself, as a social business model. I decided not to, but Bay Yess, founder of Tagged Threads, went for it, and is …Continue Reading →

5 Small Business Owners on The Good, The Bad & The Ugly of Entrepreneurship

Small Business Owners discuss The Good, The Bad & the Ugly of entrepreneurship

Last night I had the honour of attending the Edmonton YWCA Women of Distinction Awards gala with my dear friend, entrepreneurial mentor and follow small business owner, Mariana Konsolos. So I decided today would be a good day to air …Continue Reading →

What’s Harder: Climbing Everest or Selling Online?

Jamie Clarke, co-founder of Calgary-based LiveOutThere.com, is an optimist. Only an optimist would create a career of being a “Professional Adventurer”, and, some would argue, only optimists throw themselves head first into selling online in Canada. Canada: A Land of eCommerce …Continue Reading →