Call To Action: Don’t Make This Online Marketing Mistake!

Don’t Shy Away From a Call to Action When I look back on it now, I wonder how much consulting business I lost in my early days because, like so many sales people, I was afraid to put a “call …Continue Reading →

33 Top Website Usability Mistakes That Are Hurting Your Business!

We don’t see nearly as many website usability mistakes as we used to, but there are still plenty of them out there. In today’s podcast I’ve tackled 33 common website mistakes that I still see pretty often. I list them …Continue Reading →

How to Hire a Web Design Firm

Is your web designer driving you crazy? (Photo courtesy of Kevin Lawver, Flickr)

I’ve never met a business owner or marketer who hasn’t had a bad experience with a web design firm. That’s sad. Sometimes it is because the people they hired really didn’t know what they were doing, but probably at least …Continue Reading →

How To Make More Money With Less Work: It’s Possible says Melanie Benson Strick

Overwhelmed? In this social media, always-on, info overload world, many of us struggle just to keep our heads above water; making more money with less work seems like an impossible dream.  But according to today’s guest, Melanie Benson Strick, it is …Continue Reading →

From Bricks ‘n Mortar to Online Store Success (& More From Dx3 2014)

Successful online store entrepreneur, Ben Burmaster (& crew)

Today we’ve got two interviews about new online store happenings, from the recent Dx3 conference in Toronto. The first is with Ben Burmaster, who has grown SnuggleBugz from a bricks and mortar retail store to one of Canada’s top online retail successes. The …Continue Reading →

The Secret to Strong Competitive Advantage

Time To Tilt Toward Customers We keep hearing about how companies have to be more customer-centric in the digital era. There’s no question that when customers can spread unhappiness with your company around the globe in minutes, you’ve got to …Continue Reading →